How to Find Influencers Looking for Brands?

The influencer marketing industry is expected to hit a staggering $48 billion by 2027. That’s huge!

And it’s easy to see why. For eCommerce brands, partnering with influencers is a key strategy to boost brand visibility and drive sales. They help promote your brand and move your products. 

But where do you find the right influencers for your brand? And which platform should you focus on? Check out these tips on how to find influencers actively looking for brand deals.

The Importance of Finding the Right Influencers

Finding the right influencers who are open to brand deals is essential for a successful marketing campaign. When influencers are passionate about your brand and its values, their content feels more authentic, which increases trust and engagement among their followers.

93% of influencers are open to collaborating with a brand in exchange for free products, especially if they love the brand or see great value in the product.

Working with influencers who match your brand’s tone, aesthetics, and values can help amplify your message, build credibility, and foster a stronger connection with your audience. 

Authenticity is key. Consumers today are more likely to engage with content that feels real and relatable. In fact, 74% of consumers say they trust recommendations from influencers more than traditional advertising.

Platforms to Find Influencers Seeking Brand Deals

In your efforts for influencer marketing, you will often cross this question – How to find influencers looking for brands? When searching for influencers who are open to brand deals, knowing where to look can make all the difference. Here are the top platforms and tools to help you connect with influencers actively seeking partnerships.

Influencer Marketing Platforms

Influencer marketing platforms are designed to help brands and influencers connect seamlessly. These platforms allow you to browse through a wide range of influencers, filter by their niche, audience size, and engagement rates, and directly reach out to those open to collaborations. 

AI- powered Platforms like Skeepers make it easier than ever to find influencers looking for brand deals. This platforms also offer tools to track campaign performance, making your influencer marketing strategy more efficient.

With Skeepers, you can easily discover qualified influencers that align with your brand’s values, niche, and audience. The platform offers features to filter influencers by criteria like engagement rate and audience size, helping you find the best fit for your campaigns. Plus, Skeepers helps you track campaign performance to ensure your influencer marketing strategy is both effective and efficient.

Skeepers is committed to investing in community growth and education. Its expanding, highly vetted community has grown by over 43k members globally year over year, with a strong presence in the US, Europe, and Canada.

Social Media

Social media platforms like Instagram, TikTok, and YouTube are where influencers spend a significant amount of time promoting themselves and connecting with brands. Searching hashtags like #collaboration, #brandpartnerships, or #ad can quickly point you toward influencers seeking brand deals.

However, manually searching for influencers using these hashtags is not only time-consuming but can also drain your resources and increase costs. The process of sifting through endless profiles, analyzing engagement, and determining whether an influencer is the right fit for your brand can take up valuable time that could be better spent on other strategic tasks.

By using influencer platforms, you can save hours of work while accessing a pool of vetted influencers who align with your brand.

How to Spot Influencers Open to Brand Deals

Finding influencers who are actively looking for brand deals requires a little detective work. By knowing the signs to look for, you can save time and focus your outreach efforts. Here’s how to spot influencers ready to work with your brand:

Look for Partnership Keywords

The easiest way to spot influencers open to brand deals is by looking for certain partnership keywords in their bio or posts. Influencers often use terms like “collaboration,” “brand ambassador,” or “sponsored post” to signal that they’re open to working with brands. Keep an eye out for phrases like “DM for collaborations”, “Now accepting brand deals”, “Open to partnerships”.

These keywords indicate an influencer is actively seeking brand deals, making it easier for you to approach them with your proposal. 

Check Engagement Rate

An influencer’s engagement rate is a great indicator of their openness to brand deals. High engagement, measured by likes, comments, shares, and overall interactions, suggests that their followers are responsive and likely trust their opinions. 

Tip: Look for engagement rates between 3-6% for micro influencers and 7-10% for nano influencers. Higher engagement typically means the influencer is not only good at creating engaging content but is also building a community that brands want to tap into.

According to the HubSpot 2024 Social Media Marketing Report, 64% of marketers have collaborated with micro-influencers, and 47% of them reported the greatest success with these influencers.

Review Past Collaborations

Influencers who have worked with brands before are often more open to future partnerships. By reviewing their past collaborations, you can gauge whether they align with your brand values and whether they’re experienced in handling brand deals. 

Influencers who have a portfolio of successful partnerships are often more comfortable and familiar with the collaboration process.

Building Long-Term Relationships with Influencers

When you answer the question ‘how to find influencers looking for brands?’, it’s not just about securing a one-off collaboration. Building long-term, mutually beneficial partnerships with influencers can yield far greater results for your brand over time. 

Create Long-Term Partnerships

Building long-term relationships with influencers goes beyond a single campaign. It’s about creating an ongoing collaboration that feels authentic and organic. Influencers who have a consistent connection with your brand are more likely to produce content that resonates deeply with their audience. Moreover, long-term partnerships allow forgreater brand consistency, helping to establish a stronger, more recognizable presence.

As per Influencer Marketing Hub’s Influencer Marketing Benchmark Report 2025, 47% of marketers believe long-term relationships with influencers are more effective than one-time campaigns. 

These partnerships lead to higher engagement, greater trust, and increased ROI. Brands that nurture relationships with influencers enjoy better content and benefit from the continued promotion of their products through authentic endorsements.

Incentivize Repeat Collaborations

To maintain the momentum and keep influencers interested in working with your brand, it’s essential to offer incentives. Offering commission-based deals or exclusive product launches is a great way to keep influencers engaged. By providing influencers with rewards for their continued partnership, you motivate them to put more effort into creating high-quality content that promotes your brand.

Beyond financial incentives, offering early access to new products or giving them a unique affiliate link can make influencers feel valued and special. This not only helps strengthen the relationship but also encourages them to produce more content and share it with their followers, driving consistent brand engagement.

Answering the question ‘How to find influencers looking for brands’ is just the beginning. To truly maximize the impact of your campaigns, focus on building long-term relationships and incentivizing repeat collaborations. These ongoing partnerships create stronger brand connections, higher levels of trust, and ultimately, better results for your brand over time.

Conclusion

By focusing your efforts on influencers who are already open to partnerships, you can save time and energy while ensuring a stronger, more authentic connection with your target audience.

Now that you know how to find influencers looking for brands? it’s time to start exploring influencer platforms and outreach strategies. Take the next step in finding the perfect brand partners who align with your values and can help drive real engagement.

Ready to kickstart your influencer marketing strategy? Explore influencer platforms like Skeepers to discover influencers who are eager to collaborate and take your brand to the next level.