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Adding videos to your Amazon product pages

Do you sell on Amazon? Well, Amazon now lets you add videos to your product pages. If you’re looking to boost conversion on your Amazon product pages and up your e-commerce game, this is something you should seriously consider! Why add videos to Amazon product pages? What types of videos? How do you upload the...

Nov 18, 2021

Moon Juice

How Moon Juice Utilized Octoly Reviews to Educate Customers on beauty from the inside out and outside in Educating Customers Through Customer Reviews The Brand Moon Juice was born from the mission of the founder, Amanda Chantal Bacon—who put her autoimmune condition into remission after educating herself on the healing effects of plants. Bridging the...

Nov 18, 2021

Longitudinal Customer Studies: Why Should You Use Them?

The idea behind longitudinal customer studies is simple: a customer of group of customers’ preference, opinions and satisfaction evolve over time. The world is constantly changing, and so are your customers! Longitudinal customer studies enable you to monitor the changes in responses from one month to the next, or year, and incidentally to measure the effectiveness of...

Nov 17, 2021

Spring

Nov 16, 2021

The best strategy for your customer review campaign

Nov 15, 2021

Garancia

Nov 15, 2021

Diversity and Inclusion in Customer Surveys – A How-to Guide

Customer surveys are dialogue tools. They convey your values, your principles. Are inclusiveness, equality, diversity and respect values that you hold close to heart and that are part of your company DNA? Then, let’s take a look at how to incorporate these values into your surveys. Read on for all our tips and best practices...

Nov 12, 2021

How to take advantage of TikTok’s success thanks to influencers

Nov 12, 2021

How to promote your brand on Pinterest with user-generated videos

When it comes to promoting a brand, Pinterest isn’t the first channel that comes to mind. And yet, the platform is growing at an unprecedented rate and attracts users with a strong purchase intent. The good news is that it’s possible to share videos on Pinterest. Pinterest offers a great opportunity to promote your brand...

Nov 11, 2021

5 Reasons Why Customer Feedback Is Marketing Gold

Every successful business today already knows that customer feedback is the key to a successful marketing initiative. They understand that customer knowledge will provide everything they need to know in order to deliver a competitive experience which appeals to the broadest customer base possible. Designing more relevant marketing campaigns, delivering personalized offers, improving customer support,...

Nov 08, 2021

New Ways of Working & Satisfaction at Work

As the song says, “The Times They Are a-Changin”. Times are changing and new ways of working are emerging. Some suddenly appear unexpectedly, such as remote working, whereas others are slower to appear, but just as relevant. These are the NWOW (New Ways of Working) to use the term that is trending today. The Covid-19...

Nov 05, 2021

USE Survey – Why and How Should You Use this UX Survey?

There are many standardized tools and surveys that measure a product or digital service’s user experience: software, mobile app, website etc. The “USE survey” is one of them. This article outlines what the USE survey consists of, its uses, its structure and the different questions that make it up. If you’re publishing a product or...

Nov 04, 2021