Index
For many years, celebrities were thought of as the only influencers. Nowadays, we can easily count four different types of influencers: the all-stars (celebrities), the macro influencers, the micro influencers and the nano influencers.
Discover who they are through our infographic, what sets them appart and what each of their strengths are.
© Infographie Hivency
Number of followers
All stars are celebrities that amass thousands and sometimes millions of followers thanks to their talent. Celebrities typically make up the list of best paid influencers of the year. In 2021, the highest paid influencers on Instagram are Dwayne (The Rock) Johnson in first place and Kylie Jenner in second.
