Skeepers hub

Find our key resources to boost your influence, engagement, and customer experience strategy: ebooks, case studies, articles, webinars, reports, and more.

Discover Skeepers Hub

How Are Beauty Brands Making the Most Out of Influencer Gifting?

Article 9mn

Read the article

5 UGC Tips to Prepare for the Holiday Season as an E-Commerce Brand

Article 9mn

Read the article

How to Create Long Term Brand–Creator Partnerships

Article 7mn

Read the article

How to Use UGC on Product Pages to Increase Add-to-Cart

Article 6mn

Read the article

Our recommendations

Clio Cosmetics leverages UGC to boost brand awareness in a new market

Cases study 3mn

How GEO Is Changing Discovery and Checkout Into a Zero-Click Shopping Experience

A practical guide to how GEO helps stay visible in AI-led discovery and “zero-click” journeys by scaling authentic, structured, and verified consumer content, especially UGC such as reviews.

Ebooks 4mn

2026 UGC Trends: The Convergence of AI, Creators, Communities, and Commerce

Webinars 3mn

How Redken Turned 1K+ Stylists Into a Content Engine That Generated 25,000+ Posts

Cases study 3mn

UGC Trends 2026

The Convergence of AI, Creators, Communities, and Commerce

Ebooks 3mn

651 Posts, 11.8M Impressions: Inside Orebella’s High-Impact UGC Strategy

Cases study 5mn

Unified Reviews & Feedback: A Smarter Way to Listen, Learn, and Redefine CX

Ebooks 2mn

5 UGC Tips to Prepare for the Holiday Season as an E-Commerce Brand

Holiday 2025 is shaping up to be one of the most competitive retail seasons yet. Consumers are entering the shopping season bombarded with ads, influencer collabs, and algorithmic recommendations. But around this noise, what they still trust most are real voices such as authentic reviews, photos, and videos from fellow shoppers. 79% of shoppers say...

Article 9mn

UGC Strategies from the Most Engaged K-Beauty Brands

What started as a niche movement in Seoul’s beauty alleys has become a global skincare phenomenon. From dewy-glow routines to ingredient transparency, K-Beauty has rewritten how the world talks about skincare and beauty. But behind its rise lies a secret weapon: user-generated content (UGC). Real creators, real routines, and real results have fueled K-Beauty’s credibility...

Article 9mn

How to Create Long Term Brand–Creator Partnerships

Repeated exposure, consistency, deeper storytelling, all of these are pillars that let brands ride their growth wave. Creators in long-term partnerships understand the brand better. They can weave products into their content more naturally and tell a richer, more evolving story. 47% of marketers focus on long-term influencer partnerships as a strategic priority. Instead of chasing...

Article 7mn

How to Use UGC on Product Pages to Increase Add-to-Cart

The product page is the final pitch before a shopper makes a decision. It’s where curiosity turns into intent or where potential customers abandon the journey altogether. In ecommerce, this moment is critical: research shows that shoppers form a purchase decision in as little as a third of a second. That’s why your add-to-cart (ATC)...

Article 6mn

Inside Skeepers Creator Community: Real Posts With Real Results

Today’s shoppers don’t trust ads, they trust people. In fact, 79% of consumers say UGC highly impacts their purchasing decisions. That’s why our creator community is such a powerful asset for brands. Unlike open networks, our creators go through a thorough vetting process before joining. They’re selected for quality, authenticity, and professionalism. They’re accountable for...

Article 6mn

The New Rules of Influencer Marketing: Where Community, Commerce & Content Converge

Webinars 5mn

Instagram Shoppable Videos: 5 Brands Doing It Right

Instagram Shoppable Videos are changing the way consumers discover and buy products right from their feed. By blending video storytelling with seamless in-app shopping, brands can now turn scrolls into sales in just a few taps. In a mobile-first world where attention spans are short and engagement is everything, shoppable videos offer the perfect mix...

Article 8mn

The future of search is GEO (Generative Engine Optimization)

Looking into the new era of search. Search has come a long way from keyword stuffing in the early 2000s to today’s focus on experience, expertise, authority, and trust (E-E-A-T). But a new shift is underway. With the rise of generative AI tools like ChatGPT, Google SGE, and Perplexity, users are clicking, asking, and expecting...

Article 10mn

Instagram’s SEO Update: How Social Content Is a Part of Your SEO Strategy

Social Search Just Got a Major Upgrade As of July 10, 2025, Instagram is officially stepping into the world of search. Public posts from professional accounts, including reels, carousels, and photos will now be eligible to appear in Google search results. This is more than a technical tweak. It’s a clear signal that social content...

Article 8mn

View all resources

Our key topics

Premium content

GenAI, Social Commerce and Communities

What Consumers Truly Think

Download

Content hub

Filtres

How to Create the perfect Survey Invitation Email?

So you’ve read up on how useful surveys are for increasing your ROI and improving your customer experience and you’ve decided to send out a customer feedback survey or an NPS. You spent days crafting carefully targeted questions and decided on the data you hope to acquire. The question now is, how do you get...

Article 7mn

The Hidden Value of Customer Criticism

Companies are always on the battlefied, trying to provide their customers with a good experience and service, in order to increase global customer satisfaction. But sometimes things don’t go so well and customer criticism occurs. Your NPS survey score didn’t go as planned? Perhaps you received an angry email from a dissatisfied customer… Don’t panic! When you...

Article 6mn

5 Signs You Need Feedback to Fix Your Customer Experience

Delivering a good customer experience is absolutely necessary for all businesses nowadays, and companies are putting lots of money in order to deliver that great experience to their customers. But how do you evaluate the effectiveness of the decisions you are making? This article will take you through a few signs you need to look...

Article 6mn

Net Promoter Score: The Good, the Bad, and the Ugly

It’s one of the most popular metric and for a good reason. The Net Promoter Score is generally seen as one of the most effective survey tools for measuring customer loyalty. But is it really as good as the hype makes it sound? In this post, we dive into the pros and cons of the...

Article 6mn

The benefits of synchronising Skeepers and Microsoft Dynamics

You can add data from your Microsoft Dynamics account using Skeepers’ connector. This connector makes it possible, among other things, to automatically add all the data collected from questionnaires distributed to your customers back into your CRM. In addition, it indirectly improves your marketing campaigns’ ROI. We’ll explain how synchronising works and its main benefits...

Article 5mn

The Secret to Collect Data While Respecting Customers

The growing importance of technology in our era, has a high impact on the ethical and moral questions surrounding the use of data and privacy. Since the advent of the Internet, businesses are increasingly finding new ways to collect data and find information about their consumers. Marketing automation, including software that’s tracking a potential client’s...

Article 6mn

Deliver a Competitive Customer Experience with One Easy Tool

The only way to establish and maintain a competitive advantage, is by having an obsession for customer experience. The way customers are treated by your business today, will determine how they chose to interact with you tomorrow. Providing a positive customer experience is a make-or-break proposition, with the ability to influence future behaviors such as:...

Article 5mn

Customer satisfaction surveys: 5 simple tips for maximum result

In today’s customer-centric market place, it pays to see your customers as actual partners, as it will help you build a more effective and sustainable business. By using customer satisfaction surveys and taking into account their feedback, you are using an effective method that will evaluate your business’s products and services, as well as make improvements by driving...

Article 6mn

7 tips to ask the right questions in your questionnaires

Getting high-quality data from your surveys starts with asking your customers the right questions. If your customers get confused, they’re more likely to drop out of the survey and keep a sour memory of your company, so you definitely don’t want that to happen. Don’t worry, keeping your customers happy and willing to give you...

Article 3mn

3 Tools to Gather Customer Feedback Across All Channels

The 1980s were easier times. Back then, there were only two ways of interacting with customers: in store and by phone. But nowadays, customer interactions are far more complicated, spread out across a variety of channels, which means businesses must be present everywhere and around the clock: in store, online, on social and via mobile....

Article 5mn

Which Of These Customer Experience Mistakes Do You Make?

Even though you probably already understand the importance of delivering a great customer experience and investing in customer success, it’s possible that you still have a few things to learn. If you aren’t careful, you may find yourself making some of the most common and costly mistakes a business can make. While it’s true that...

Article 5mn

How Employee Satisfaction Drives Customer Satisfaction

Measuring the satisfaction of both a company’s employees and its customers reveals a direct correlation between the two and should therefore be managed carefully. Forbes has referred to employee engagement as “the wonder drug for customer satisfaction.” Foresee, a customer-service analytics firm, echoed this sentiment with findings from its study to see how employee satisfaction contributes...

Article 5mn

4 benefits you're missing by not embracing customer knowledge

Back before the internet, it was easier to get customer knowledge, as products and services required the person coming to buy them physically, so if they were happy or unhappy you would get to know that straight off or at the next encounter. Nowadays, with the online market, you don’t get that opportunity and you...

Article 6mn

5 Reasons Why Your Customers Are Leaving Your E-Commerce Website

More and more businesses are pushing the boundaries to deliver the best customer experience ever, and a brand’s website is one of the most important elements of that experience. A brand’s website is still the number one place customers go to find out more about the company as well as its products or services. The...

Article 7mn

4 Reasons Why Your Ecommerce is Not Performing Well

In 2017, U.S. online retail sales surpassed $450 billion with its highest growth rate since 2011. Meanwhile, e-commerce continues to be the fastest growing retail market in Europe, actually outperforming U.S. growth. The last decade has seen nothing short of a revolution in customers habits. We clearly live in the age of online shopping, customers are...

Article 9mn

Benefits of a Skeepers and Salesforce Integration

Skeepers offers a Salesforce connector, which enables you to enrich your CRM data with answers collected via your MyFeelBack surveys. How does it work? What are the benefits of a Skeepers / Salesforce integration? We’ll answer your questions through this article. How to integrate Skeepers into your Salesforce account? Salesforce is a world-leading CRM software that allows...

Article 4mn

3 Customer Centric Lessons from Amazon

The only way to survive in today’s ever-changing market place, is to innovate according to customers wants and needs. Arguably, no other company has been as successful at building its brand around the customer, than Amazon has. The following quote from the company’s CEO, comes to show how important being customer-centric is to them and...

Article 6mn

3 Ways Your Feedback Surveys Are Frustrating Customers

Feedback surveys are the most effective way to obtain information about your customers, identify opportunities, and improve your overall relationships. With a survey-equipped CRM initiative in place, you will have all the information and tools you need to keep your customers happy and your business on the right track. Surveys are a crucial part of...

Article 5mn

4 Technologies Shaping Customer Experience in 2018

Last Year, 75% of companies said that their top objective was to improve customer experience. At last, companies are embracing customer experience (CX) and the benefits it can have on their ROI. Also, since smart technologies are continuing to develop, our capacity to improve our customer’s all over experience is growing. This means exciting things...

Article 6mn

7 Customer Experience Conferences You Need to Attend in 2018

Customer experience (CX) is taking over the marketing world and for a good reason. Focusing on customer experience is one of the best ways to increase sales, improve the lifetime value of each client, and avoid churn. However, CX is a fast changing industry, so it’s essential to stay on the cutting edge in order...

Article 6mn

Filtres

Formats

Thématiques

Produits

Réinitialiser les filtres

Voir les résultats

Charger la suite

Get Real with UGC

Request a demo to discover how to collect, manage, and activate UGC to build stronger relationships between brands and consumers.

Talk to an expert

Skeepers hub

How Are Beauty Brands Making the Most Out of Influencer Gifting?

5 UGC Tips to Prepare for the Holiday Season as an E-Commerce Brand

How to Create Long Term Brand–Creator Partnerships

How to Use UGC on Product Pages to Increase Add-to-Cart

Our recommendations

Our key topics

GenAI, Social Commerce and Communities

Content hub

Don’t miss any Skeepers updates.

Get Real with UGC