Predictive Marketing Activation
Boost your web and shop sales with artificial intelligence. Engage your customers effectively by sending individualized campaigns across all channels.
Gauge digital impact on your shop
Integrate your CRM data with your customers browsing data and track the omnichannel journey of each one of your clients. It´s time to see the impact of digital on traffic and overall sales!
Spot purchase intent
Automatically trigger campaigns that contain the most suitable product recommendations in relation to the customer’s browsing habits at all points of contact (email, SMS, DCO, retargeting…).
Foster online and offline sales
Create tailor repeated purchase campaigns with relevant and effective product recommendations + enhanced segmentation (look alike). Increase your sales without supplementary effort!
Decide
Leverage data for rapid decision making.
Use qualification & scoring models,
predictive targetting, Look Alike and product recommendations to send
the right message to the right person, through the right channel!
Act
Leverage Omnichannel insights & media mix.
Have a complete overview of online and offline performances to address your customers wherever they are connected: email, telephone, SMS, social networks,etc.
See all your omnichannel marketing campaigns at a glance!
Monitor
Trigger impactful campaigns (real time / personalized / automated) for an immediate & lasting impact on your brand’s revenues.
Highlight the ROI of every single marketing action!
Give your customers a robust platform to share their experiences
Predictive and individualized Platform to boost customer Performance
Data Collection
Trigger impactful campaigns (real time / personalized / automated) for an immediate & lasting impact on your brand’s revenues.
Highlight the ROI of every single marketing action!
Single ID Reconciliation
Customer matching (between the brand’s customer ID and the hot data collected) is recalculated every day to avoid and correct overlaps.
AI predictive models
More than 50 qualification and recommendation models, which use AI techniques to harness all the data provided by customers.
Ready–to-use scenarios
Find turnkey scenarios to ease the work of marketers, automate campaigns and increase efficiency and performance.
Customization engine
Define the audience, choose the right content with the associated product recommendation model and activate campaigns on the channel(s) of your choice.
Omnichannel activation
The platform connects with all the tools used by the marketing teams – email routing tools, SMS/VMS senders, etc…Launch your campaigns across all channels!
Performance measurement
Compare results between customers who received a communication and those who did not by setting up a control population.
Data Sharing
Follow the impact of digital actions (displayed in Facebook, Criteo and other key players) on the turnover achieved at your stores.
GDPR Compliance
Interface with the CMP (Consent Management Platform) in order to collect data once the user has given his consent / opt-in.
The Many Integrations Available to you
CRM solutions, CDP, email marketing, helpdesk, and analysis. Predictive Marketing Activation integrates with the main tools on the market to guarantee a fluid, integrated and efficient data collection.
Manage and activate efficiently your Instagram campaigns.
Facebook
Manage and get the best results from your Facebook campaigns.
iAdvize
Integrate your conversations data in iAdvize.
Salesforce
Enrich and exploit your Salesfoce data.
Dynamics 365
Use and integrate your CRM database.
Splio
Connect your Splio platform to activate the best campaigns.
Prestashop
Leverage the purchase data from your e-commerce.
Magento
Exploit the data from your e-commerce platform.
MailChimp
Activate your email marketing campaigns with MailChimp.
Adobe Campaign
Activate the most performing Adobe campaigns.
Google Ads
Activate your Google Ads campaign to the right audience.
Google Tag Manager
Integrate the Google tags in your campaigns.
Kameleoon
Get the best from your campaigns thanks to the Kameleoon integration.
Criteo
Improve your advertising KPI’s with the Criteo integration.
If you trust them, you'll love working with us
Give your customers a robust platform to share their experiences
Find out what your customer’s experiences can do for your business. Now more than ever the voice of the customer and brand loyalty will fuel your company.